About Upheal
Upheal is an AI-powered platform designed to help mental health providers save time, reduce burnout, and improve client outcomes. By streamlining documentation with secure, cutting-edge technology, we empower clinicians to focus on delivering exceptional care.
As a fast-growing health tech startup backed by Series A funding, we’re looking for a forward-thinking marketer who can help us scale in an AI-driven landscape.
The Role
We’re looking for a strategic and creative AI Growth Marketer who understands how AI is reshaping search and marketing, and can leverage these new channels to drive growth.
In this role, you'll design and execute GTM (Go-To-Market) campaigns that deliver both immediate impact and long-term sustainable growth. You'll play a key role in expanding Upheal’s growth by identifying, validating, and scaling new GTM tactics, all while staying ahead of emerging trends in AI-driven search and marketing.
Key Areas of Responsibilities
- Think beyond traditional and digital marketing channels: identify and leverage emerging tools, channels, and distribution strategies.
- Own the experiment process: ideate, develop, and execute creative GTM experiments to test and validate new distribution channels and marketing tactics.
- Leverage emerging AI tech: utilize GPT models, automation tools, paid media, community-building, video, and web strategies to enhance campaign effectiveness.
- Apply AI-driven marketing best practices: stay ahead of the curve, using AI to effectively position Upheal within these emerging channels.
- Product-led growth mindset: collaborate with product and sales teams to unlock the value of free features and align marketing strategies with product strengths to drive adoption and conversion.
You're the Right Fit If You:
- Are an excellent writer who can transform technical content into compelling product narratives for mental health providers.
- Are a proactive self-starter with a natural sense of ownership and a bias for action.
- Think big-picture: design and execute GTM experiments while shaping high-level growth strategies and messaging.
- Dive deep into the product to build cohesive, product-led marketing strategies.
- Utilize AI tools to create content, including ad creative and video.
- Are data-driven and analytical, prioritizing high-impact efforts through thorough campaign analysis.
Background
- Experience in a fast-growing startup or AI-tech company.
- Product marketing, growth marketing, or GTM experience in AI, SaaS, or B2B tech.
- Proven track record of delivering high-growth and impactful GTM campaigns.
- Deep understanding of AI tools, automation, and data-driven marketing.
- Collaborative experience working closely with product and engineering teams.
- Experience in a remote work environment with strong communication skills.
- Health tech experience is a bonus.
Why Upheal?
- Opportunity to drive real impact in a fast-growth environment.
- Flexible location options: fully remote (US) or Prague / CEE / Hybrid.
- Competitive compensation package including equity.
- Collaborative team environment.
